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Haskaps: The Superfruit Revolution – NAFEX 2025 Virtual Conference, Session 1

November 6, 2025 @ 4:00 pm - 5:30 pm

Haskaps have gained a growing popularity due in part to their “superfruit” status. Just think of a better blueberry, as they contain high antioxidant levels and a unique flavor profile. Long grown commercially in Japan, they have become increasingly popular in Canada and parts of the US. Quite similar in image to a blue berry but they ripen two weeks before other fruit, winter hardy to -50c, have a six-week harvest window, depending on varieties. These bushes have become popular additions to the small scale market places; farmers markets, U-Pick operations, and fine restaurants alike. Now with larger acres planted, they are breaking into larger scale production and processing.

Andrew Rosychuk of Rosy Farms and Haskap Alberta Association will explore the history of Haskaps across the world and their entry into North America, touch on breeding and research, discuss important elements for successfully growing, and compare the growth of the haskap industry to that of other cold hardy fruits including saskatoon berries and blueberries, as it is evolving quickly.

This interactive webinar is part of the North American Fruit Explorers (NAFEX) 2025 Virtual Conference, featuring three days of inspiring and informative online sessions for fruit growers, November 6-8, via ZOOM or by phone. Participate and ask questions in real time or watch the recorded sessions later.

The conference is open to fruit growers of all experience levels and will feature 8 sessions and 9 speakers over 3 days. Plan to join us!

Conference Session Dates and Times

Thursday, Nov. 6 at 4 p.m. and 6:30 p.m. Eastern
Friday, Nov. 7 at 11 a.m., 1:30 p.m., 4 p.m. and 6:30 p.m. Eastern
Saturday, Nov. 8 at 1:30 p.m. and 4 p.m. Eastern

Speakers and Session Topics

Check out the full lineup of speakers and topics on our conference webpage.

Registration and Cost

Members: This live conference (and recordings) is FREE for current NAFEX members. Members will receive email updates with conference notices and links. Not sure if your membership is current? Check the status of your NAFEX membership here.

Non-members: The conference is only $19 and you’ll receive full conference access plus full member benefits for one year! We invite you to join today.

Details

Venue

  • ZOOM

Organizer